Market Research on O2O Sourcing | China, Seen from the Ground https://o2osourcing.pages.dev/tags/market-research/ Recent content in Market Research on O2O Sourcing | China, Seen from the Ground Hugo en-US Fri, 26 Jun 2026 00:00:00 +0000 China Market Research: From Street Observation to Testable Hypotheses https://o2osourcing.pages.dev/guides/market-research/ Fri, 26 Jun 2026 00:00:00 +0000 https://o2osourcing.pages.dev/guides/market-research/ <p>Write the hypothesis first, then look for counterexamples in districts, fairs, platforms and interviews. Record time, place, sample and limits; one lively street is not a national trend.</p>